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The following is a job description extracted from the text:
**Responsibilities:**
* Develop and implement data-driven strategies to optimize marketing campaigns.
* Analyze campaign performance metrics and provide actionable insights.
* Manage and execute A/B tests and other experiments to improve conversion rates.
* Collaborate with cross-functional teams (e.g., creative, product) to ensure cohesive marketing efforts.
* Stay up-to-date with the latest marketing trends and technologies.
* Manage marketing budget and track ROI.
**Qualifications:**
* Bachelor’s degree in Marketing, Business, or a related field.
* Proven experience in digital marketing, with a focus on performance marketing.
* Strong analytical skills and experience with marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
* Proficiency in A/B testing and experimentation methodologies.
* Excellent communication and interpersonal skills.
* Ability to work independently and as part of a team.